process
Knowing when to say when.. it's more than just a drunk driving campaign slogan, thing.
City of Decatur just held their annual Beerfest logo contest and I was happy to enter. The following pics show my process from initial concept to stuck and finally just plain out of time. Then I did that thing where you give up on the idea and just let things be what they want to be.
Step one: Do some sketches of the basic idea. (A see through guy drinking letters that float in his stomach)
Step two: Make it look not gross.
Step three: Take it to the computer and try to make it cool, then give up.
Check out the winning logo at PaperSteak.
City of Decatur just held their annual Beerfest logo contest and I was happy to enter. The following pics show my process from initial concept to stuck and finally just plain out of time. Then I did that thing where you give up on the idea and just let things be what they want to be.
Step one: Do some sketches of the basic idea. (A see through guy drinking letters that float in his stomach)
Step two: Make it look not gross.
Step three: Take it to the computer and try to make it cool, then give up.
Check out the winning logo at PaperSteak.
posted by RRF at
9:48 AM
0 Comments
